Logo Theory

home        table of contents       samples       about the author       speaking engagements       media room      contact       michael's other websites

 

Sample Images from Logo Theory

Just because Just because Just because Just because Just because
Just because Just because Just because Just because Just because
Just because Just because Just because Just because Just because
Just because Just because Just because Just because Just because
Just because Just because Just because Just because Just because
Just because Just because Just because Just because Just because
Just because Just because Just because Just because Just because
 

Fragmentation can give some of the benefits of gradients without the drawbacks. It can also give the illusion of different values while using one solid color, again, without any of its drawbacks.
(Excerpt from Logo Theory: How Branding Design Really Works,
Section 30: Visual Tecchnique #3: Fragmentation)

 
LogoTheoryBook.com
 
Buy Logo Theory in Paperback

Buy Paperback from Amazon.com click here

from BarnesAndNoble.com click here

from Amazon.ca
click here

from Chapters.ca
click here

Buy for iBooks

Buy for iBooks
click here

 
Buy for Kindle

Buy for Kindle
click here

 

home        table of contents       samples       about the author       speaking engagements       media room      contact       michael's other websites